Components of a digital marketing plan

Search Engine Optimization (SEO) – The techniques used to rank first in Google without advertisements are called SEO by combining them together.

Search Engine Marketing (SEM)- Like SEO, SEM is also used to get good ranking in search engines. The only difference is that money has to be spent in SEM whereas SEO is done without any cost.

Blogging – The method of marketing by writing content on the blog is called blogging.

Video Marketing – Marketing of something through video is called video marketing.

Social Media Marketing (SMM) – SMM is a technique of digital marketing in which social media is used.

Pay Per Click Marketing (PPC Marketing) – This is an Ad Marketing Model in which the company pays the publisher according to the per click.

Affiliate Marketing – One of the best ways of marketing nowadays is – Affiliate Marketing. In this, companies pay people (Affiliates) according to sales. That is, if a person sells a product or service of the company, then the company gives him some % commission.

Email Marketing – The method of marketing by collecting emails and sending mail to people is called Email Marketing.